Superior, WI


Superior, WI


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City Description

Superior/Douglas County, WI is located at the western tip of Lake Superior in the northwestern corner of Wisconsin. Douglas County’s 2015 population was estimated at 45,487 with a majority of residents, 27,340, living within the city of Superior. Douglas County is part of the Duluth, Minnesota-Superior, Wisconsin MSA which has a total population of 280,218 (2014). The City of Superior is home to the University of Wisconsin-Superior and the Wisconsin Indianhead Technical College. The communities of Superior, Wisconsin and Duluth, Minnesota are collectively known as the Twin Ports. The port of Duluth-Superior is the largest port on the Great Lakes and the 16th largest port in the United States. The port is served by domestic and international vessel operators and four Class I railroads. In addition to transportation, major industries in the Twin Ports include, manufacturing, health care, and education. Enbridge Energy, Calumet Superior Refinery and Amsoil are some of Superior’s largest employers.

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Key Reasons for Investment

Superior/Douglas County are known for its pro-development attitude and team approach to economic development. This team work approach has been successful in attracting and retaining a thriving business community.

Current and Future Development

There are several exciting development opportunities available in Superior. A recent housing needs assessment quantified and qualified a need for approximately 2,000 units of housing over the next 9 years.


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